ADVERTISING
DBS SME BANKING
B2B marketing doesn’t have to be difficult, because all it takes is to crystallise what a customer’s pain points are and channel that essence into a creative solution. DBS saw the value in this, and we partnered with them to bring more soul into their SME banking vertical. The overall campaign won the Silver award in the 2022 Markies Awards for “Most Effective Use – B2B Marketing”.